Ceci N’est Pas Un Lifestyle Blog


+ + September 13, 2016

I’ve been having a blogging existential crisis. And I’ve been pretty bad at keeping it a secret. If you follow me on Twitter or watch my Stories on Instagram, you may have seen my rather cringeworthy whine-fests about hating blogging. Recently this has taken a dramatic turn into hating myself a little bit. And that’s why I need to have a think and a chat about what this blog is and how I mean to continue on. So here we go!

pasunlifestyle

If you’re not familiar with Magritte or the French language, let me translate the title for you: “This is not a lifestyle blog.”

I mean, okay, it looks like a lifestyle blog. It reads like as lifestyle blog. And, in all honesty, when I rebranded from Aisybee to Anthologie, I intended this blog to be even more of a lifestyle blog than it was. Again, in the interest of honesty and transparency, I suppose I wanted my blog to become a bit more “mainstream” and to have the popularity that seems to come with that.

However, that didn’t happen, and I think my views and engagement have become a lot worse as time has gone on. And there’s something a bit disheartening about basically finding out that your “lifestyle” isn’t very interesting, aspirational, or even quite relatable (most people don’t live in Brighton and eat gluten free, for example). And I began to take it to heart.

Meanwhile, I’ve begun to experience quite a lot of anxiety again. It wasn’t entirely attributed to feeling like a blogging failure, but that did prove to be a bit of a trigger along with everything else. With my anxiety, my main two things that my brain focuses on is perfectionism and self esteem so you can see how feeling as if my life didn’t measure up to everyone around me could be damaging.

My blog was becoming a major way that I was attributing value to myself, whereas in reality my blog should be adding value to my life. Even looking at my social media accounts, my Twitter was completely Anthologie branded. My bio on Instagram was all about my blog. But I am not my blog. And I don’t want to be my blog.

So, as of today, Anthologie is no longer a lifestyle blog. My Twitter is no longer splashed with Anthologie. And my bio no longer says that I am a “blogger.”

Anthologie will be a place for brain dump posts like this, articles that are just photos I’ve taken, and sharing some of the more tactile art and whatnot I’m trying to make as I try to treat my anxiety. There will still be posts about my life and things that I like, but probably fewer of them. There won’t be a schedule.

Over on social media you can expect fewer scheduled posts. Obviously blog posts will be automatically shared, and I may set up one or two posts that I especially like to post a few times. But I don’t want to bombard my feed with blog stuff anymore. I just want to chat with people and have fun.

And on Instagram… well, I still love Instagram. I don’t think much will change there. 🙂

So that is what is up, and I’d LOVE to know what you think! If you’re a lurking lurker, this is definitely the time when I would appreciate a comment, even if you just smash some letters into that comment box so I know you exist haha!

Thanks for reading! Let me know what you think in the comments below.

Links marked with an asterisk are collaborative or affiliated, but have been chosen carefully. You can find out more here!

  • Jem

    Whatever you call yourself I’ll still love you Lingypoos.

  • *mashes keyboard*

  • Jess and Josh

    I love reading your blog and I’m looking forward to reading your brain dumps and looking at your photo articles. I hope you start to feel better about blogging, I spent some time really caring that my blog wasn’t gaining a massive following and getting very many views, it’s easy to get bogged down with that kind of stuff. I hope the change helps you! xx

  • I’ve wrestled with lifestyle thing for ages too! Especially as my blog is in no way reaching mainstream popularity, but then I realised that my lifestyle isn’t that bloggerish and that’s ok. I don’t live in London, I don’t go to lots of exciting PR events and I don’t like talking to camera on snapchat. My life is probably a lot like a lot of other peoples lives, and while that might not necessarily be aspirational, it is probably a lot more relatable to the people I really want to connect with!

    Like you say not everyone lives in brighton or eats gluten free, but we don’t always need everyone to read our stuff do we? We want the people who get our brain dumps to read it! Looking forward to reading more xx

    http://www.acupofcreative.co.uk

  • Melissa

    <3

    I had been wondering about the "branding" stuff on your Twitter but it didn't seem like my place to ask (mostly cuz we haven't chatted in so long, it's none of my business, etc). I think its awesome that you can recognize that negativity in your life and are doing something about it! It's been a trend for all of us who blog and/or have blogged in the past to feel like we need assurance that people are reading and interested in what we have to say… I think that's one small reason I myself haven't returned to blogging yet, the fear that I'll get wrapped up in that "need" again. That I'll end up trying to blog more for "them" (the mystical them, who is them??) than for my own pleasure and mental health.

    But ultimately who the fuck cares what other people think, amirite?! WRITE WHAT YOU WANT! DO WHAT YOU WANT! YEAH. I know that is easier said than done. 😛 But I think if anyone can do it, you are definitely one of them peoples. 😀 <3

  • Sounds great. I’ve enjoyed and I’m pretty sure I will continue to enjoy your blog no matter what direction you decide to take it. ^^ Personally, I want to blog more and even though it’s been about a year since I last touched my site, I haven’t figured out how to blog again. On one hand, I’m afraid of oversharing. On another, I don’t want to be boring. I also don’t wish to follow trends and vapidly copy what everyone else is doing so … I’ve done nothing. I’m glad that your blog is surviving. 🙂 Of course, I wish you the best of luck with your anxiety too.

  • Rosemary PorkBelly

    Random letters to let you know I’ve read your post. Back to basics, write what you want, when you want. I’m still not achieving much recognition for my site after 3 years but the words are all mine, the photos all Pork Belly’s and the experiences we share along the way make the had work worthwhile